Israeli Tech Always Delivers No Matter What ft. Startup Nation Central, Viola and G-CMO

These wonderful ladies were some of the brains behind the viral campaign - Israeli Tech Delivers #NoMatterWhat. Featuring: Aliza Tamir, CMO of Start-Up Nation Central, Sophie Melnik Amitay, Co-founder of G-CMO, and Merav Meluban VP of Marketing at Viola. Since October 7th, 2023, Israeli tech companies have taken a hit economically. Their global clients were worried as to whether they would be able to work and live up to their expectations during war and under rocket fire. Well, guess what? The Israeli tech ecosystem has outdone itself. Businesses continue to serve and delight their customers beyond their expectations. Resilience isn’t just a slogan. It’s the enduring spirit that has made Israeli tech what it is today.As Golda Meir said 50 years ago - our secret weapon is that we have no other place to go, so we can’t lose. This is ingrained in the Israeli mentality, both in life and in business.