It's Always Price

"You can be the lowest priced listing in the neighborhood and still be overpriced." James Shaw takes on the number one thing agents are scratching their heads about right now: a listing that's "priced right" but isn't getting showings or offers. One agent gets a stubborn seller from overpriced to under contract in six days by laying out three clear options in an email. Another discovers that "condition" means something totally different to buyers than it does to agents (in one case, it was just paint). Agents share how they go beyond data with local stories, before and after photos, field trips to competing listings, and previewing every comparable home before the listing appointment. If your listing is sitting and you're sure the price is right, this call will make you rethink that.Aired on September 28, 2026The Pivot: SHIFT Ahead morning call is in an interview format, where agents across the globe share their expert input on various real estate topics. If you are stuck, we have the solution. This mastermind prepares any real estate agent to be several steps ahead of a market shift.James Shaw started this community during the pandemic. After 6 years, the Pivot: SHIFT Ahead is composed by 126.400 real estate agents. Through playbooks, masterminds and events, Shaw provides a growth and accountability space for those who need support.JOIN US ON FACEBOOK FOR FREE & EXCLUSIVE MASTERMINDS: facebook.com/groups/SHIFTDailyReady to Scale Your Real Estate Business? JOIN THE INSPIRE COLLECTIVE FOR MORE www.jamesdshaw.com