It’s Elementary, Dear Watson: Marketing Innovation Hiding in Plain Sight

from SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators · host Society for Healthcare Strategy & Market Development

In this episode, we reveal how health care marketers can uncover hidden opportunities by looking inward and identifying overlooked organizational strengths. Through real-world case studies and executive insights, this episode offers practical tools to drive innovation, reinvigorate brand strategy, and prepare for future market shifts.

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This episode was published on December 31, 2025.

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