It's National Cider Month and the team at Seattle-based Schilling Hard Cider is "excidered."

Co-founder and CEO Colin Schilling, CCO Eric Phillips and EVP of marketing Rachel Thomas join the Brewbound team to discuss the cidery's participation in National Cider Month, as well as its debut at the Great American Beer Festival and a retail activation with Whole Foods. Plus, Zoe, Justin and Jess break down recent headlines – including Molson Coors' Happy Thursday hard refresher, the Beer Institute's annual meeting and Duvel USA's 2024 innovation slate – and sample hop-infused chocolate.

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This episode is 1 hour and 10 minutes long.

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This episode was published on October 11, 2023.

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