IT'S TIME TO DISRUPT THE "WEIGHT LOSS" INDUSTRY. IT'S A PROVEN FAILURE

So, about 95% of people who go on diets regain the weight they thought they had "lost". How can an industry exist with a 95% failure rate?? This is how. They parade celebrities - to whom they pay a great deal of money - on tv or in ads who say they have "lost weight" and persuade you to pay your hard earned money to the sponsor of the programs - and they fail to mention that you have almost no chance of permanently "losing weight". A very strange omission.Again, your weight is not your problem. It is only a symptom of your problem. Attempting to "lose weight" is a fool's errand. You have to eliminate the real problem which is the need you feel to put food in your mouth to satisfy your emotional needs!! Then you can live at any weight you choose. And it won't cost you a dime.