EPISODE · May 28, 2020 · 16 MIN
It’s Time to Put Our Energy Into New Engagement Models - Roy Sexton
from In Seclusion · host Greg Lambert
Clark Hill's Director of Marketing, Roy Sexton talks with me about how law firm marketing teams have really stepped up over the past couple of months to help their attorneys find appropriate ways to engage with their clients, and with each other. As we begin the slow process of moving away from the needs of the crisis and into the long-term redevelopment of marketing strategies, Sexton thinks that we will have to completely rethink how we engage with people, because of their needs and willingness to do events and interactions changed. We’re going to have to find ways to personally and virtually engage in ways that grab more people than don’t. Remember, we may all be In Seclusion, but we're in this together. Host: Greg Lambert (@glambert) Producer: Janice Anderson Artwork: Dean Lambert Music: Jerry David DeCicca Twitter: @InSeclusionPod
What this episode covers
Clark Hill's Director of Marketing, Roy Sexton talks with me about how law firm marketing teams have really stepped up over the past couple of months to help their attorneys find appropriate ways to engage with their clients, and with each other. As we begin the slow process of moving away from the needs of the crisis and into the long-term redevelopment of marketing strategies, Sexton thinks that we will have to completely rethink how we engage with people, because of their needs and willingness to do events and interactions changed. We’re going to have to find ways to personally and virtually engage in ways that grab more people than don’t. Remember, we may all be In Seclusion, but we're in this together. Host: Greg Lambert (@glambert) Producer: Janice Anderson Artwork: Dean Lambert Music: Jerry David DeCicca Twitter: @InSeclusionPod
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It’s Time to Put Our Energy Into New Engagement Models - Roy Sexton
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