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IW137 - Ferrero e la Nutella: ecco l'innovazione di prodotto. Ma basta? episode artwork

EPISODE · Jul 12, 2025 · 31 MIN

IW137 - Ferrero e la Nutella: ecco l'innovazione di prodotto. Ma basta?

from Innovation Weekly · host Giovanni Iozzia

Ferrero, che ha comprato l'americana Kellogs, è un modello di innovazione di prodotto, anche con la Nutella? Ma basta questa all'industria italiana? Ne parliamo con Matteo Mingardi, che da capo innovazione di Pelliconi è da pochi mesi amministratore delegato di Nespak (packaging).

Episode metadata supplied by the publisher feed · Published Jul 12, 2025

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IW137 - Ferrero e la Nutella: ecco l'innovazione di prodotto. Ma basta?

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