Izbori se uzimaju, a ne dobivaju - Špica s Macanom #07 Maro Alavanja i Marijan Palić

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Ima li Milanović stvarne protivnike u predsjedničkoj utrci? Koliko je na društvenim mrežama važna autentičnost kandidata i koliko će manjak prisutnosti na njima koštati one koji ignoriraju važnost iskorištavanja digitalnih kanala?Krešimir Macan dovodi stručnjaka za kriznu komunikaciju i direktora Narativ komunikacija Mara Alavanju te stručnjaka za digitalni marketing Marijana Palića, s kojima secira izborne kampanje predsjedničkih kandidata, od Milanovićevog angažiranja influencera i preuzimanja Tuđmanovog slogana, do prevara s plaćanjem kampanja na društvenim mrežama.

Episode metadata supplied by the publisher feed · Published Dec 3, 2024

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Izbori se uzimaju, a ne dobivaju - Špica s Macanom #07 Maro Alavanja i Marijan Palić

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