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Nov 16, 2020 32 min

J.C. Granger - Marketing at Scale!

from The Hot Mic @ Arch DevOps Hosted by Michael "Fritz" Fritzius

Does marketing seem like a huge chore for you? Welp you're not alone. I got the chance to talk with J.C. Granger today, a really chill dude, about how marketing's changed just in the past year. We've gone from marketing longer-term projects that have a much longer return on investment, to short-term offerings that get a quicker turnaround. Changing up the marketing message is key to that. But then, how do you get that message out to a lot more people, faster? The solution: a sprinkle of automation on our favorite social media platform, LinkedIn. I won't spoil the details about today's episode, but be prepared to pick up some excellent tips to polish up your own marketing message, and what you can say that will keep you top of mind with clients who are also struggling to figure things out. Find out more about J.C. and Infinity Marketing Group below: https://www.infinitymgroup.com/jc-granger/ https://www.linkedin.com/company/infinity-marketing-group/ And as always, enjoy the listen.

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