EPISODE · Aug 18, 2026 · 36 MIN
Jacob Reese (Standard Plumbing Supply) on Who's Actually Winning in the Trades
from Booked Out · host Booked Out by ReferPro
Jacob Reese is the 3rd generation running Standard Plumbing Supply, started by his grandfather in 1952 and now over 1,000 employees. Selling to contractors across the country gives him a view almost nobody else has. He sees who's growing, who's stalling, and who quietly goes under.In the first episode of Booked Out, Jacob breaks down what separates the two groups. We cover private equity moving into the trades, why AI is not coming for your water heater, the pricing mistake that sinks good companies, and the marketing conversation most owners avoid.Topics include leadership as the real bottleneck, hiring and keeping people for twenty years, why 83% of homeowners would refer you but only 29% do, and what happens after a contractor sells to PE.Booked Out is presented by ReferPro. referpro.com
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Jacob Reese (Standard Plumbing Supply) on Who's Actually Winning in the Trades
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