Jacqulyne Horbrook – How To Be A Christian Influencer

What’s the power of social media as a tool for evangelism and how can we use it? Brent talks with Jacqulyne Horbrook about her IVP book ‘How To Be A Christian Influencer: Making Social Media a Social Ministry’. Jacqulyne is the CEO of Black Christian Influencers, the Christian Travel Club, and the BCI Influencer Agency.  She previously served as director of diversity at a Christian university in Chicago.  (0:50) Becoming an influencer; (1:45) What is an ‘influencer’; (3:55) Black Christian influencers; (5:35) How to become a social media influencer; (7:45) Target audiences; (9:10) The algorithm; (12:05) Social media platforms; (13:40) Vulnerability; (15:30) Growing our platforms; (20:00) Using our story; (22:20) Christians and influence. Links mentioned in this episode: /www.amazon.com/How-Be-Christian-Influencer-Ministry/dp/1514009927 Leave some feedback: What should we talk about? Please let us know in the comments. Did you enjoy this episode? If so, please give us a rating and leave a short review. Connect with us: [email protected] godsstorypodcast.com Become a Supporter: If you’d like to help us make more great episodes like this one, please consider becoming a Patreon supporter. For as little as $5 a month, you’ll receive early access to new episodes plus bonus episodes and other goodies from time to time, and our undying gratitude. patreon.com/godsstorypodcast Thanks to our sponsors, Liquid Edge Creative who take care of the technical stuff behind the scenes.