Jae Hermann | Lead Storyteller at #RealTalk on Substack | Former CMO at SHINE Media Co. episode artwork

EPISODE · Jun 10, 2020 · 39 MIN

Jae Hermann | Lead Storyteller at #RealTalk on Substack | Former CMO at SHINE Media Co.

from The CMO Asia Podcast · host Wayne Cheong

"The quickest way to hurt your brand is to say something by saying nothing." I asked this week’s special guest, Jae Hermann on the latest episode of The CMO Asia Podcast whether #jeffbezos speaking out on #racism ensuring the #alllivesmatter camp receive some schooling and flexing for the ‘gram is adequate; why global companies and brands such as #amazon #facebook #walmart need to do more to support #BlackLivesMatter She also shared with us: - Which new movement found its way to her recently ie. #HowWeFight created by Byron F. Wilson, the headmaster of The Wilson Academy, that “fight[s] for justice and reform through economic empowerment and physical resistance -> www.How-We-Fight.com - Why #How We Fight #2PointPlan is the best she has read for how we can have a voice in the fight against racism and discrimination of Black people - How she intends to do her part in #HowWeFight - Who she admires for their continued demonstration of compassion - Why she is not going to recreate the wheel of compiling a list of organizations to support or news items for people to check out since she is slowly having my fill of media - Why she thinks we are at a point where we need to take action with our dollars and influence, have uncomfortable conversations and discussions - What links, businesses, and other folks she supports ie. Ben & Jerry’s Ice Cream, We Buy Black (The largest marketplace for Black-owned businesses and products), a growing Black-owned Business directory for the Sarasota/Bradenton FL area by Lifestyle Blogger, Sarah Emily, Sarasota-Manatee Black-Owned Businesses Facebook group, HRDCVR (A diverse newsletter that curates culture + news), Boss Women Black Business Women directory, Well-Read Black Girl (Book club turned literary festival - What are her feelings and experiences last week and how she expressed them via blog posts and podcasts via her website >> jaehermann.com ie. “I support #BlackLivesMatter #PodcastBlackout “, “Fuck it. I feel sad and mad as hell” - How to subscribe for her free list for #RealTalk Central Note: Watch full video replay of this podcast episode >> twitch.tv/videos/644835945 #blm #justiceforgeorgefloyd #cmo #asia #podcast #theshowmustbepaused

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Jae Hermann | Lead Storyteller at #RealTalk on Substack | Former CMO at SHINE Media Co.

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