JAK BADA SIĘ OGLĄDALNOŚĆ TELEWIZJI? - BACKSTAGE #4

What this episode covers

Milion wyświetleń na YouTube vs milion widzów w telewizji? Jak dokładne są takie badania i czy są wiarygodne? Bada się wszystkich czy garstkę? Jak się je konstruuje i przeprowadza? Czy wszystkie stacje korzystają z tych samych danych czy z różnych źródeł? Na życzenie jednego ze słuchaczy, tym razem odsłaniam przed Wami kulisy pomiaru telemetrycznego, na podstawie którego nadawcy telewizyjni zbijają później kokosy na reklamach. Zachęcam Was też do dyskusji na ten temat i dzielenia się swoimi pomysłami na zagadnienia, które chcielibyście, żebym tu poruszył.

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Frequently Asked Questions

How long is this episode of Backstage?

This episode is 13 minutes long.

When was this Backstage episode published?

This episode was published on March 31, 2020.

What is this episode about?

Milion wyświetleń na YouTube vs milion widzów w telewizji? Jak dokładne są takie badania i czy są wiarygodne? Bada się wszystkich czy garstkę? Jak się je konstruuje i przeprowadza? Czy wszystkie stacje korzystają z tych samych danych czy z różnych...

Can I download this Backstage episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.