Jakten på en varumärkesidentitet. Veckans gäst: Sofia Mehrotra, grundare MEHROTRA.

Att landa i en varumärkesidentitet som du står bakom och som kunder, både gillar och kommer ihåg, är en viktig byggsten för att lyckas om du lanserar ditt företag på en konkurrensutsatt marknad. Hur börjar du som entreprenör själv skissa på din identitet som varumärke? I dagens avsnitt av Bara Business pratar vi om att bygga och landa i din varumärkesidentitet. Vad ingår i den? Och vilka aktiviteter och insatser krävs för att nöta in den mot dina kunder? Veckans gäst: Sofia Mehrotra, grundare MEHROTRA. Hosted on Acast. See acast.com/privacy for more information.

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Att landa i en varumärkesidentitet som du står bakom och som kunder, både gillar och kommer ihåg, är en viktig byggsten för att lyckas om du lanserar ditt företag på en konkurrensutsatt marknad. Hur börjar du som entreprenör själv skissa på din identitet som varumärke? I dagens avsnitt av Bara Business pratar vi om att bygga och landa i din varumärkesidentitet. Vad ingår i den? Och vilka aktiviteter och insatser krävs för att nöta in den mot dina kunder? Veckans gäst: Sofia Mehrotra, grundare MEHROTRA. Hosted on Acast. See acast.com/privacy for more information.

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This episode was published on September 10, 2020.

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