James Cridland | How the Radio and Podcasting Industries Are Evolving

James Cridland is the Editor of Podnews, a daily podcast newsletter. He is a radio futurologist — a writer, consultant, and public speaker on radio and new media's future. He has worked in radio and audio since 1989 as an award-winning copywriter, radio presenter, and internet strategist. He launched the world's first streaming radio smartphone app in March 2005 for the original Virgin Radio in London, launching daily podcasts earlier that year. In 2007, James joined the BBC working on the BBC iPlayer for radio, achieving a dramatic increase in the service's audio quality. He has since worked for a variety of businesses across the world including Canada's Vista Radio, receiver and silicon manufacturers Pure and Frontier Silicon, talkSPORT, and a variety of media companies in Europe, North America, Asia, and Australia, helping them focus on the benefits and challenges that new platforms bring to their business.  In this episode of the Smart Business Revolution Podcast, John Corcoran interviews James Cridland, the Editor of Podnews, about his early entry into the radio industry and podcasting. James shares his experience working for Virgin Radio and the BBC, explains how he got started in podcasting, and offers advice to new podcasters on building a great podcast.