James Greenfield, CEO and Co-Founder of Koto

from My Life In Design Podcast · host Claire Blyth/Koto

Joining the podcast this week is James Greenfield, CEO and co-founder of Koto. James co-founded Koto 10 year ago, from humble beginnings in the corner of his friend Mr Bingo’s studio, to Koto’s global expansion with studios in London, Berlin, LA, New York and Sydney and clients including Amazon, Google, Spotify and Uber.James shares his design journey - from the life-changing work experience at 15, through art foundation and graphic design at university, to knocking on agency doors and rising into senior design creative roles at agencies including DesignStudio, Man vs Machine, Airside before founding KotoHe discusses the forces that led him to co-founding Koto and the values that define it globally today, on inventing ‘Pinterest before Pinterest’ and how a tweet led to working with Coca-Cola. Links:KotoRedsetterdba

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This episode is 56 minutes long.

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This episode was published on September 25, 2025.

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