EPISODE · Jul 25, 2024 · 45 MIN
James Hipkin and Jeff Borschowa Interview
from Marketing in the Age of AI · host Emanuel Rose
🎙️ Transform Your Marketing with AI: Insights from James Hipkin and Jeff Borschowa 🚀✨ Episode Overview: In this episode of Marketing in the Age of AI, we dive deep into the essentials of web design, strategic implementation, and the latest AI tools poised to revolutionize the industry. Join us as James Hipkin and Jeff Borschowa share their expert insights on avoiding common pitfalls in small business websites and marketing campaigns. What You'll Learn: The critical aspects of effective web design How to map the buyer's journey for strategic success Practical applications of AI tools in small business marketing The importance of a strategic approach in digital marketing Best practices for prompt engineering to optimize AI use Featured Guest: Our esteemed guests are James Hipkin, a seasoned expert in web design and strategic implementation, and Jeff Borschowa, an advanced prompt engineer with a passion for AI. Both bring a wealth of knowledge and practical experience to the discussion, offering valuable advice for small business owners and marketers. Episode Highlights: The role of strategy in successful web design and marketing campaigns Real-life examples of AI tools enhancing business processes A detailed explanation of the buyer's journey and its importance Tips on effective prompt engineering for better AI outputs Connect and Explore More: Connect with Emanuel Rose:LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/Instagram: https://www.instagram.com/emanuelroseauthor/Facebook: https://www.facebook.com/EmanuelRoseAuthorYouTube: https://www.youtube.com/@marketingintheageofai-ec6fx Connect with James Hipkin:Website: https://inn8ly.com/LinkedIn: https://www.linkedin.com/in/jameshipkin/ Connect with Jeff Borschowa:LinkedIn: https://www.linkedin.com/in/jeff-borschowa https://youtu.be/yUY7MvDUKcA Further Reading or Resources: Blog Post on Creating a Strategic Business Website: https://emanuelrose.com/creating-a-strategic-business-website-the-missing-piece-in-small-business-success/ Emanuel's Site: https://emanuelrose.com/ "Authentic Marketing in the Age of AI" Book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/ If you found this episode valuable, be sure to subscribe to our channel, like the video, and leave a comment below with your thoughts or questions. Your engagement helps us bring more insightful content to you. #MarketingStrategy #AIinBusiness #WebDesign #MarketingInTheAgeOfAI #SmallBusinessSuccess #DigitalMarketing #AIPromptEngineering #BusinessGrowth
What this episode covers
🎙️ Transform Your Marketing with AI: Insights from James Hipkin and Jeff Borschowa 🚀✨ Episode Overview: In this episode of Marketing in the Age of AI, we dive deep into the essentials of web design, strategic implementation, and the latest AI tools poised to revolutionize the industry. Join us as James Hipkin and Jeff Borschowa share their expert insights on avoiding common pitfalls in small business websites and marketing campaigns. What You'll Learn: The critical aspects of effective web design How to map the buyer's journey for strategic success Practical applications of AI tools in small business marketing The importance of a strategic approach in digital marketing Best practices for prompt engineering to optimize AI use Featured Guest: Our esteemed guests are James Hipkin, a seasoned expert in web design and strategic implementation, and Jeff Borschowa, an advanced prompt engineer with a passion for AI. Both bring a wealth of knowledge and practical experience to the discussion, offering valuable advice for small business owners and marketers. Episode Highlights: The role of strategy in successful web design and marketing campaigns Real-life examples of AI tools enhancing business processes A detailed explanation of the buyer's journey and its importance Tips on effective prompt engineering for better AI outputs Connect and Explore More: Connect with Emanuel Rose:LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/Instagram: https://www.instagram.com/emanuelroseauthor/Facebook: https://www.facebook.com/EmanuelRoseAuthorYouTube: https://www.youtube.com/@marketingintheageofai-ec6fx Connect with James Hipkin:Website: https://inn8ly.com/LinkedIn: https://www.linkedin.com/in/jameshipkin/ Connect with Jeff Borschowa:LinkedIn: https://www.linkedin.com/in/jeff-borschowa https://youtu.be/yUY7MvDUKcA Further Reading or Resources: Blog Post on Creating a Strategic Business Website: https://emanuelrose.com/creating-a-strategic-business-website-the-missing-piece-in-small-business-success/ Emanuel's Site: https://emanuelrose.com/ "Authentic Marketing in the Age of AI" Book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/ If you found this episode valuable, be sure to subscribe to our channel, like the video, and leave a comment below with your thoughts or questions. Your engagement helps us bring more insightful content to you. #MarketingStrategy #AIinBusiness #WebDesign #MarketingInTheAgeOfAI #SmallBusinessSuccess #DigitalMarketing #AIPromptEngineering #BusinessGrowth
NOW PLAYING
James Hipkin and Jeff Borschowa Interview
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m