James Kuczynskiia, Creative Director of Brand & Marketing, Duolingo

Wharton's Barbara Kahn and guest co-host Patti Williams speak with James Kuczynskiia, Creative Director of Brand & Marketing at Duolingo about their gamification model, the pillars of the brand, the behind the scenes of their 5-second Super Bowl ad, brand partnerships, and word-of-mouth advertising. Hosted on Acast. See acast.com/privacy for more information.