Jamie Richards – Reconciling Style and Sustainability

Jamie Richards, Director of ESG at Bansk Beauty, home to iconic brands like amika, Eva NYC, and Ethique, shares her journey from a 9-year-old with a "Save the Earth" sign above her bunk bed to a leader in corporate sustainability. Jamie shares her story of discovering her passion for environmentalism and how it led her to study environmental policy and decision-making at Ohio State University. She describes her unique path, from feeling like an outsider in a traditional environmental science program to finding her niche in understanding consumer behavior and the psychology of environmental decision-making. Jamie opens up about reconciling her love for the environment with her self-professed love for "materialistic things," a conflict that ultimately motivated her to change the system from within. Jamie talks about the challenges of navigating a less-traveled career path, the importance of paving your own way, and the value of starting in supply chain to gain a deeper understanding of the business world.She discusses the importance of integrating sustainability into core business strategies, emphasizing the need for data-driven decision-making, lifecycle assessments, and a willingness to explore innovative solutions. She offers valuable advice for aspiring sustainability professionals, encouraging them to be open to unconventional career paths, to embrace their unique perspectives, and to never stop learning.Episode in a glance- Jamie’s Lifelong Passion for the Environment- Environmental Policy and Decision Making- From Product Purchasing to ESG- Learning Curves and Challenges in Sustainable Beauty- Advice for Aspiring Sustainability Professionals- Staying Motivated in a Challenging ClimateAbout Jamie RichardsJamie Richards is the Director of ESG at Bansk Beauty, where she leads the integration of sustainability into the company's core business strategies. With a background in environmental policy and decision-making, she brings a unique blend of scientific knowledge, consumer insights, and business acumen to her role. Jamie is a passionate advocate for creating a more sustainable and ethical beauty industry.Connect with Jamie Richards and her workLinkedIN → https://www.linkedin.com/in/richards-jamie/Send us a message!