EPISODE · Sep 23, 2025 · 49 MIN
Jamil Bhuya: Why Store Owners Can't See Conversion Killers
from The Unofficial Shopify Podcast · host Jamil Bhuya, Kurt Elster
Jamil Bhuya has scaled businesses across three wildly different industries: restaurants, beauty, and now Shopify agencies. That multi-industry perspective gives him a unique superpower—he can spot the conversion killers that store owners become blind to. We talked about why fresh eyes matter more than fancy tools, the psychology behind purchase objections, and how being too close to your business destroys your ability to see what customers actually need.SPONSORSSwym - Wishlists, Back in Stock alerts, & moregetswym.com/kurtCleverific - Smart order editing for Shopifycleverific.comZipify - Build high-converting sales funnelszipify.com/KURTLINKSOther Half Studio: https://otherhalf.studioJamil on LinkedIn: https://linkedin.com/in/jamil-bhuyaWORK WITH KURTApply for Shopify Helpethercycle.com/applySee Our Resultsethercycle.com/workFree Newsletterkurtelster.comThe Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.
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What this episode covers
The Multi-Industry Entrepreneur Who Spots What Store Owners Miss - "I've been a shitty client myself. I think I know everything. And then after a while, once your ego kind of gets beaten down, you realize maybe I'm too emotionally involved in my own brand."
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Jamil Bhuya: Why Store Owners Can't See Conversion Killers
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