January 22, 2026 - Wall Street Best-Selling Author Peter Economy and Multiculturalism Joycelyn David episode artwork

EPISODE · Jan 22, 2026 · 53 MIN

January 22, 2026 - Wall Street Best-Selling Author Peter Economy and Multiculturalism Joycelyn David

from School for Startups Radio · host Jim Beach

Peter Economy – Wall Street Journal best-selling Business Author, Ghostwriter, Developmental Editor, and Publishing Consultant Every one of those three, all three of those, those sources they had sent me that they had found via AI were wrong. AI had hallucinated them. They looked real. They looked legit. But when I tried to track them down, they did not exist. Peter Economy is a Wall Street Journal best-selling business author, ghostwriter, developmental editor, and publishing consultant with more than 135 books to his credit and over three million copies sold. His work spans a wide range of genres including leadership, management, technology, entrepreneurship, and memoir, and he has collaborated with founders, executives, coaches, and thought leaders to bring their ideas to life in print. Peter’s own books include Wait, I’m Working With Who?!?, and he has played key roles in The Leadership Gap, Managing For Dummies, User Story Mapping, The Management Bible, and many others. He is known as The Leadership Guy on Inc.com, where he has published hundreds of articles on leadership and business topics, and he served for more than a decade as Associate Editor for Leader to Leader magazine, published by the Frances Hesselbein Leadership Forum. Peter has lectured on creativity and innovation at San Diego State University, serves on the National Advisory Council for The Art of Science Learning, and is a founding board member of SPORTS for Exceptional Athletes. A graduate of Stanford University with majors in economics and human biology, he has worked closely with some of the most respected thinkers in business and leadership. Joycelyn David – CEO of AV Communications & Author of The Multicultural Mindset: Driving Business Growth in a Borderless Era Embracing the multicultural mindset begins, actually, outside of the boardroom. It begins at home, you know, with experiencing and being open to trying new things and culture in your everyday activities. Joycelyn David is a trailblazing entrepreneur and thought leader in multicultural marketing, technology and cross-cultural business leadership. With 20+ years of experience in corporate marketing, Joycelyn has worked with  global brands and clients in a variety of roles including go-to-market, product marketing and communications. In 2019, she acquired AVC, one of Canada’s leading multicultural marketing agencies. And in 2023, she founded Tulong Technologies, a martech start-up focused on AI-powered B2B solutions for the marketing industry. Joycelyn was named one of the “Most Influential Filipinas in the World” in the category of Thought Leadership, and in 2023 and 2024, her companies ranked as “Top Growing Companies” by the Report of Business, Globe and Mail. With a marketing background spanning 20 years at global organizations, Joycelyn is the quintessential big-picture thinker who brings her signature “anything’s possible” approach to every strategic challenge. Prior to acquiring AVC in 2019, Joycelyn served as Global Head of Customer Go-to-Market Strategy, Digital Business Leader and Product Marketing Director for Western Union, where she spearheaded the company’s fastest-growing digital business unit. An active industry voice, Joycelyn serves on the boards of POCAM (People of Colour in Advertising and Marketing) and the Multicultural Marketing Alliance Canada, while frequently contributing as a speaker and guest lecturer. She holds degrees from the University of Alberta and York University and resides in Toronto with her husband Abe and son Lorenzo.

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January 22, 2026 - Wall Street Best-Selling Author Peter Economy and Multiculturalism Joycelyn David

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