Jay Acunzo on Creativity, Storytelling, and Why You Need Courage to Break Out of Mediocrity

Storytelling has existed since the beginning of civilization. But how do you learn to do it better? According to Jay Acunzo of Unthinkable Media, all it takes is conviction and commitment. In this conversation, he tells stories about how to tell better stories — meta, we know.TopicsWhat to learn from Anthony BourdainHave a vision for your contentThe difference between “good” and “effective”A story’s purposeHere’s the thing about…Role of communicatorThe goal of a storytellerIntegrate mindfulnessWorking more bravelyShow LinksCheck out Unthinkable MediaFollow Jay Acunzo on LinkedIn or TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/