EPISODE · Dec 26, 2007
Jay Jaffe, Actuarial Enterprises Ltd.: Profit-focused Insurance Marketing
from The Insurance Marketing and Advertising Podcast
Jay M. Jaffe, President, Actuarial Enterprises Ltd., at the 2007 Insurance Marketing and Advertising Summit in New York City, sponsored by Best's Review magazine and the A.M. Best Company. His presentation examines how marketers need to know more about the financial underpinnings of insurance products so they can market more effectively.
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Jay Jaffe, Actuarial Enterprises Ltd.: Profit-focused Insurance Marketing
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