JD Gershbein: LinkedIn Secrets
from The Sonny Melendrez Show Hosted by Sonny Melendrez
JD Gershbein is an expert on all things LinkedIn. His company, Owlish Communications provides LinkedIn branding and advisory services to executives, leaders and entrepreneurs around the world. Listen, as Sonny poses the most asked questions by LinkedIn users. In this episode, you'll learn: -The biggest mistake people make on LinkedIn How to navigate LinkedIn to your benefit Do you really need to upgrade your account How to reach out when someone views your profile The best way to attract connections and followers The difference between posting and article writing Who sees your contributions The mystery of the Linkedin algorithm More! About JD JD Gershbein received his B.A. in English from the McMicken College of Arts and Sciences at the University of Cincinnati. He earned two postgraduate degrees at Illinois Tech (formerly the Illinois Institute of Technology), an M.S. in industrial/organizational psychology, and an M.B.A. in marketing communications from the Stuart School of Business. In spring 2011, Stuart offered JD an adjunct professor position and invited him to design and teach the school's first-ever graduate school course on social media marketing. As far as we know, his acceptance marked the first time the subject became part of an MBA curriculum at a major academic institution!
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