Jean Taylor starting another La Crosse tradition with Big River Rally

Jean Taylor, host of Morning Sickness on 95.7 the Rock, is starting another, what she hopes becomes a big tradition in La Crosse, called Big River Rally. We break down the two-day (Aug. 16-17) event that features two big concerts, motorcycle rides, charity drives, food vendors, bike shows, stunt shows and a veterans breakfast. Tickets in advance are just $30. Check out all the info here.See omnystudio.com/listener for privacy information.