Jeff Cole: The Big Data Myth - B2B Nation

What this episode covers

Jeffrey Cole is the Director of The Center for the Digital Future at USC Annenberg. In this episode he shares his thoughts on some of the biggest changes in communication technology in the past decade, how they have impacted marketers, whether consumers are reacting to or setting the digital precedent, and more! Read more: http://technologyadvice.com/blog/marketing/big-data-myth/

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How long is this episode of B2B Nation?

This episode is 15 minutes long.

When was this B2B Nation episode published?

This episode was published on April 11, 2016.

What is this episode about?

Jeffrey Cole is the Director of The Center for the Digital Future at USC Annenberg. In this episode he shares his thoughts on some of the biggest changes in communication technology in the past decade, how they have impacted marketers, whether...

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