EPISODE · Oct 30, 2013
Jeff Hughes and Andy Meng on How Insurance Marketers are Leveraging Big Data
from The Insurance Marketing and Advertising Podcast
Jeff Hughes of Assurant Solutions and Andy Meng of Merkle discuss how insurers are finding new ways to meld in-house, third-party and social information to better identify prospective customers and shape their marketing messages.
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Jeff Hughes and Andy Meng on How Insurance Marketers are Leveraging Big Data
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