EPISODE · Jun 27, 2023 · 16 MIN
Jeff Klein, Chief Marketing Officer of Popeyes Louisiana Kitchen
from Wharton Marketing Matters
Jeff Klein, the Chief Marketing Officer of Popeyes Louisiana Kitchen, joins Marketing Matters to discuss their campaign "We Don’t Make Sense, We Make Chicken” and their shift to focus on taste, history and the nature of its hometown, New Orleans! Hosted on Acast. See acast.com/privacy for more information.
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Jeff Klein, Chief Marketing Officer of Popeyes Louisiana Kitchen
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