Jeff Wheatman on Who You're Really Selling to, Ambulance Chasing, and Inner Peace

Jeff Wheatman, security evangelist at Black Kite, jumps into the ring with a storied background, from consultant, Gartner analyst, CISO advisor, and now as evangelist. George K and George A talk to Jeff about:🚑 Ambulance chasing and why exactly it doesn’t work👉 Who you’re REALLY selling to (hint: it’s not the CISO)🧘‍♂️ Jeff’s advice for staying sane amidst the stress and noise in cybersecurity🦸 Why CISOs are not the hero in their own story (and who really is)✅ Subscribe wherever you get your podcasts!--------🙌 This October: The Cyber Community Month challenge is ON!Vendors: we’re challenging you to come up with campaigns that give back to the customer community rather than sending awareness spam.Client-side practitioners: Engage your communities, volunteer at schools, help nonprofits, etc. to spread cyber skills beyond just their employees.🏆 We’re awarding prizes in November. Share your efforts on social with #CyberCommunityChallenge!