Jeffrey Wheatman - Selling cyber & tech to the business

In this episode of The Keyboard Samurai, Will Klusofsky chats with cybersecurity strategist Jeffrey Wheatman about the brutal truth of selling cyber tech to the business. From storytelling to sales misalignment, they break down why blinky lights don’t close deals, and how to actually get through to execs, investors, and boards. If you're building, selling, or marketing cybersecurity products or services, this one’s a masterclass in cutting through the noise and connecting to business impact.Find Jeffrey: https://www.linkedin.com/in/jnwheatman/