EPISODE · Sep 19, 2017 · 11 MIN
Jesse Genet, CEO, Lumi (Code Commerce 2017)
from Recode Replay · host Recode
Lumi CEO Jesse Genet talks about how an ordinary cardboard box gets made — and how those boxes are taking on a new life in e-commerce. For companies that no longer operate physical stores, packaging has become the “modern storefront,” Genet says, and what a box looks like and what is printed on it has a huge impact on the customer’s experience. Learn more about your ad choices. Visit podcastchoices.com/adchoices
What this episode covers
Lumi CEO Jesse Genet talks about how an ordinary cardboard box gets made — and how those boxes are taking on a new life in e-commerce. For companies that no longer operate physical stores, packaging has become the “modern storefront,” Genet says, and what a box looks like and what is printed on it has a huge impact on the customer’s experience. Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Jesse Genet, CEO, Lumi (Code Commerce 2017)
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