Jessie Dean on Rebuilding Asheville Tea Company After Helene

Jessie Dean is the founder and CEO of Asheville Tea Company, whose building was swept away by Hurricane Helene’s devastating floodwaters. Despite the unimaginable challenge, Jessie is committed to rebuilding with the support of her community.Jessie grew up in Valle Crucis, North Carolina, just outside of Boone, and later moved to Asheville, where she opened Asheville Tea Company in September of 2016. Partnering with local farmers, Asheville Tea Company’s products celebrate the rich, vibrant flavors of Southern Appalachia. In this episode, Jessie shares her passion for tea and running a mission-driven business; how she and her team weathered the storm during what should have been their busiest season; her gratitude for the outpouring of community support; the future of Asheville Tea Company; and much more.Asheville Tea CompanyHomepageShop TeasInitiatives MentionedWNC StrongThe Always Asheville FundOptimist VenturesTogether We RecoverAlso MentionedVideo of Asheville Tea Company's building floating down the Swannanoa RiverAsheville DetoursTheme MusicThe song "Goa" was written by Lyndsay Pruett and performed by the Jon Stickley Trio.