Jim McCarthy. How to Make Your Brand Sound Better. Episode 453 with The Real Brad Lea (TRBL)

Like most voiceover folks, Jim McCarthy started out in radio. Over that time Jim voiced and produced literally thousands of ads for almost every type of business from the local smoke shop on up to Coca Cola and Jose Cuervo. Jim has voiced and mostly produced tens of thousands of radio imaging pieces (the stuff you hear between the songs with the cool zaps, swooshes and explosions). Jim has won many awards and has done over 1000 voiceovers since 1996.   00:00 Intro 00:27 If you want to get in touch with Jim - hit him up on IG Handle:@jimmccarthyvos 2:10 Live coaching 04:03 "After 20 some odd years of doing this… I am still learning." - Jim McCarthy 05:32 Bomb: Subject line to communicate with someone 06:45 Where Jim grew up 11:37 Two types of leaders 16:12 Regrets 18:51 Focus 19:56 Bomb: Marinate your mind in good stuff 24:46 Brad's content flow 33:20 Hit us up for closer school https://www.closerschoollive.com 33:50 Hit up Jim for voiceovers, content info etc etc!