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EPISODE · Jul 30, 2025 · 21 MIN

Jim Sbarra: RevOps Through a Sales Lens

from Go To Market · host Fullcast

What happens when a lifelong sales leader is suddenly handed the keys to Revenue Operations? Something amazing.    In this episode, Amy Cook sits down with Jim Sbarra, whose decades-long career in enterprise sales took an unexpected and yet transformative turn when he was asked to lead RevOps at Domo. What followed was five years of bridging gaps, breaking silos, and building a deep understanding between two worlds that often struggle to speak the same language. Jim shares what it was like to transition from "RevOps customer" to "RevOps supplier," how trust serves as the vehicle that fuels great partnerships, and why empathy is the secret ingredient in aligning sales and operations.  Whether you're a RevOps pro, a sales leader, or somewhere in between, this conversation offers fresh insights, candid discussion, and plenty of "aha" moments about what it takes to build genuine alignment and drive results.     

Episode metadata supplied by the publisher feed · Published Jul 30, 2025

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Jim Sbarra: RevOps Through a Sales Lens

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