精油女王香談室 X 行銷思維與職場挑戰：觀光餐旅的新視角 - 暨南大學副教授吳淑玲 (EP270)

今天要聊的，不只是觀光餐旅的挑戰，而是如何用「行銷思維」成為職場打怪贏家。暨南大學觀光休閒餐旅管理學系副教授吳淑玲，不僅擁有行銷博士學位，更長期擔任觀光署與返鄉青年計畫的輔導專家。這一集，我們將從挑戰、品牌到未來趨勢，帶你掌握在變動產業中站穩腳步的關鍵心法。 🎧 節目三大亮點： ▶️ 職場挑戰與行銷思維：如何把壓力轉化為成長契機 ▶️ 品牌經營的職場學：從服務細節到專業價值，品牌如何影響職涯 ▶️ 未來職場趨勢：數位轉型、AI 與永續思維，觀光餐旅需要的新能力挑戰不可避免，但只要有正確的思維，每一次都能化為成長的養分。透過這場對談，我們將看見如何在職場中找到自己的「打怪策略」。✨ Powered by Firstory Hosting

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精油女王香談室 X 行銷思維與職場挑戰：觀光餐旅的新視角 - 暨南大學副教授吳淑玲 (EP270)

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This episode was published on September 22, 2025.

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