JMcLaughlin: American Timeless Style with CEO Mary Ellen Coyne

Before joining JMclaughlin, Mary, a fashion powerhouse mother of three, worked for some of the most recognized brands of all time including Ralph Lauren, GAP and Victoria’s Secret. Mary brings her clear vision for growth and her love of the brand to JMcLaughlin, the renowned American lifestyle brand celebrated for its timeless and sophisticated clothing and accessories. Established in 1977 by siblings Kevin and Jay McLaughlin, the brand has cultivated a reputation for classic, yet contemporary, designs that effortlessly blend traditional craftsmanship with modern sensibilities. Known for their iconic prints, vibrant colors, impeccable craftsmanship, and innovative fabrics, JMclaughlin is the go-to destination for those seeking elevated, timeless, effortless fashion.In this episode, Mary also discusses:The evolvement of the brand over the last 4+ decadesFurther expanding into ecommerce while continuing to grow retail with now 170 storesThe brand culture of making a customer, not a saleHow the brand resonates with a diverse customer base, spanning generationsThe success of expanding into the Men and Shoe categoriesWhat’s next for Mary and JMcLaughlinWe hope you enjoy this episode and gain valuable insights into Mary’s journey and the growth of JMcLaughlin. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out JMcLaughlin at www.jmclaughlin.com and on Instagram at @jmclaughlinThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co