Joanne Lyons (market research) is interviewed by Carly Poff & Jon Evoy

In this episode of Path of Commercialization in Healthcare from the Saint Joseph's University Pharmaceutical & Healthcare Business Program, Joanne Lyons shares steps she's taken in her career and reflects on her pharmaceutical market research role.  The co-hosts for this episode are  Carly Poff & Jon Evoy.Carly Poff is a rising senior double majoring in Pharmaceutical & Healthcare Business and International Business, with aspirations of pursuing a career in sales and marketing. Her campus involvement includes participating in the Co-Op Program, serving as Director of Fundraising for the Pharmaceutical Industry Leaders of Tomorrow (PILOT), Vice President of Alpha Phi Fraternity, and being active in the Society of International Business.  Jon Evoy is a healthcare marketer who is also an Adjunct Professor (evenings). He's taught healthcare marketing, pharmaceutical market research, & healthcare supply chain.