Joel Halpern - Chief Marketing Officer, Morningside Brands, Inc.

Joel Halpern is a seasoned brand strategist, creative director, and marketing executive with over 20 years of experience building multimillion-dollar businesses from the ground up. As the CMO of Morningside Brands, he leads the global marketing and brand positioning for a high-end portfolio of international spirits, including Alma Del Jaguar Tequila. Career Highlights & Expertise The "Zero-to-One" Specialist: Joel is known for his ability to scale startups rapidly. In a recent tenure as CMO for the CTV ad platform Vibe.co, he helped grow the business from $0 to over $1M in Monthly Recurring Revenue (MRR). Agency Founder: In 2012, he co-founded Loaded For Bear, an award-winning brand development firm. He led strategy and business development for over 100 global clients across diverse sectors before moving into specialized consultancy.