John Bednarowski on why relationships rule sports media

John Bednarski, the longtime sports editor of the Marietta Daily Journal and the Cherokee Tribune. With 19 years at the helm of a local sports desk and a past presidency of the Associated Press Sports Editors (APSE), John brings a wealth of wisdom on how to survive—and thrive—in the changing landscape of sports journalism. In this episode, John dives into the “bread and butter” of local news: high school sports. He shares why building trust with coaches, parents, and athletes is the secret to outperforming national outlets and how those relationships follow athletes all the way to the professional level. Find the Lead Podcast on Spotify and Apple Podcast at the link in our bio  https://bit.ly/m/coxinstitute Guest: John Bednarowski, sports editor   Host: Grant Turnage