John Crossman Interviews Najla Kayyem: Real Estate Strategy, Leadership Traits for Future CEOs, and Why “The Market Is Rewarding Strategy.” (S4E16)

In this episode of Crossman Conversations CEO Edition, John Crossman interviews Najla Kayyem on how strategy, relationships, and communication are shaping success in today’s commercial real estate industry. Najla explains, “The market is really rewarding strategy,” highlighting the importance of disciplined positioning and stakeholder alignment. She also advises young professionals to “do what you’re good at and hire out what you suck at,” emphasizing strengths-based leadership. John adds, “Communication is not what you think you said. Communication is what is heard.” This episode delivers practical insight for emerging leaders aiming for the C-suite.