John James: Raising $100m in Ecommerce

John James is a serial entrepreneur by nature who has built and sold multiple businesses centered around search engine marketing, including ventures in keyword arbitrage, multichannel niche retail, and hyperlocal online media. He's currently working on Hayseed Ventures, a startup studio focused on ecommerce in Fayetteville, Arkansas. Prior to founding Hayseed Ventures, he served as the founder and CEO of Country Outfitter / Acumen Brands, raising over $100 million in venture capital. He also runs Engine, a cloud-based ecommerce platform focused on optimizing customer acquisition and conversion rates through a unique content + commerce approach.