John McWhirter: Wools of New Zealand CEO on the major deal with Turkish carpet manufacturer Kalida Hali

Demand for New Zealand wool continues to grow, with one company securing a breakthrough deal.  Wools of New Zealand's partnered with Turkish carpet manufacturer Kalida Hali – a deal which will see our wool exported to 69 countries.   Chief Executive John McWhirter told Mike Hosking the value of wool's projected to increase 30% in the next five years.   He says the value of wool clip in New Zealand was worth $250 million in 2020, but it's now worth half a billion, coming into the country as foreign exchange earnings.  LISTEN ABOVE  See omnystudio.com/listener for privacy information.