John Ourand on NFL and College Football Viewership

Episode 63 of the Sports Media Podcast with Richard Deitsch features Sports Business Daily media reporter John Ourand. In this podcast, Deitsch and Ourand project how NFL viewership will fare in 2019; why last year’s NFL viewership was up five percent across the board; the impact of close games and matchups early in the season on ratings; the impact of the Bears and Browns on national ratings; the Pac-12’s prospects of 9:00 a.m. ET kickoffs; what we think of college football viewership for 2019; the latest on local baseball viewership and why some markets have dropped considerably; how local viewership impacts national viewership; ESPN’s Sunday Night Baseball broadcast; Ourand’s story on the PGA Tour rights and WarnerMedia telling the PGA Tour that it would consider converting one of its existing TV channels into a golf-focused one; where the PGA Tour might land; ESPN+ investment in “Peyton’s Places;” whether Peyton Manning would consider doing an ABC package of NFL games and more. You can subscribe to this podcast on Apple Podcasts, Google Play, Spotify, Radio.com and more.