John Shankman Explains the Whole Ad Stack

Episode 64 of the Catalyst podcast, hosted by Launch by NTT DATA, titled "John Shankman Explains the Whole Ad Stack" was published on May 16, 2017 and runs 47 minutes.

May 16, 2017 ·47m · Catalyst

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Summary

Understanding advertising on the web: this week Paul and Rich talk to John Shankman, an internet advertising veteran who has worked at companies like Federated Media, Huffington Post, and The Awl Network. He currently runs Hashtag Labs, a company that helps make ad tech more manageable for independent publishers. The conversation runs through various types of advertising online, from programmatic to direct sales to premium networks, and tracks the life of a web ad for the Paul and Rich’s new school, “Ford University.” See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode Description

Understanding advertising on the web: this week Paul and Rich talk to John Shankman, an internet advertising veteran who has worked at companies like Federated Media, Huffington Post, and The Awl Network. He currently runs Hashtag Labs, a company that helps make ad tech more manageable for independent publishers. The conversation runs through various types of advertising online, from programmatic to direct sales to premium networks, and tracks the life of a web ad for the Paul and Rich’s new school, “Ford University.”

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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