Joli Phillips: Jerky, Purpose, and a Whole Lotta Buckin’ Fun

What do you get when you mix high-quality beef jerky, a mission-driven business, and a whole lot of entrepreneurial grit? Meet Joli Phillips, founder of Best Buckin’ Jerky, who turned a passion for bold flavors and community impact into a thriving brand. In this episode, Joli shares her journey from culinary world date nights to crafting an environmentally conscious jerky empire that supports women’s education, STEM, and community initiatives. We’ll dive into the realities of launching a CPG brand, the challenges of scaling, and why jerky lovers everywhere are obsessed with her unique marinade-only process. Whether you're a foodie, an entrepreneur, or just love a good story of resilience, this episode is packed with insights, laughs, and maybe even a little snack envy. Connect With Joli Phillips Best Buckin' Jerky More About Jacob Hicks