EPISODE · Jan 22, 2026 · 35 MIN
Jollibee is Ready for its U.S. Growth Push, with Peter Wright
from QSR Uncut · host QSR magazine
Peter Wright, Jollibee's vice president of franchise development, joins QSR Uncut to discuss the global chicken giant's plans to ramp up domestic development through franchising. Voted the No. 1 Fried Chicken in America, Wright, a former Starbucks and Panera exec, breaks down how Jollibee expects to carve out share in a red-hot category and expand in the months to come.
What this episode covers
Peter Wright, Jollibee's vice president of franchise development, joins QSR Uncut to discuss the global chicken giant's plans to ramp up domestic development through franchising. Voted the No. 1 Fried Chicken in America, Wright, a former Starbucks and Panera exec, breaks down how Jollibee expects to carve out share in a red-hot category and expand in the months to come.
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Jollibee is Ready for its U.S. Growth Push, with Peter Wright
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