EPISODE · Mar 19, 2019 · 43 MIN
Jon Bradshaw And Darren Discuss The Relationship Between Strategy, Tactics And Creativity
from Managing Marketing · host TrinityP3
Jon Bradshaw, Director of Brand Traction returns for his second chat with Darren, this time sharing his thoughts on the essential role of strategy in a world obsessed with short term results and tactics. Plus he reflects on the role of creativity, not just in the advertising process but for strategy, new product development, innovation and business generally. https://www.trinityp3.com/2019/03/relationship-between-strategy-tactics-creativity/
What this episode covers
Jon Bradshaw, Director of Brand Traction returns for his second chat with Darren, this time sharing his thoughts on the essential role of strategy in a world obsessed with short term results and tactics. Plus he reflects on the role of creativity, not just in the advertising process but for strategy, new product development, innovation and business generally. https://www.trinityp3.com/2019/03/relationship-between-strategy-tactics-creativity/
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Jon Bradshaw And Darren Discuss The Relationship Between Strategy, Tactics And Creativity
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