EPISODE · Jul 12, 2023 · 39 MIN
Jon Farling: Two Decades in Real Estate to Self-Storage Success
from The Gentle Art of Crushing It! · host The Gentle Art of Crushing It
A man who has spent almost two decades in the real estate industry, cultivating experience and knowledge that few can rival. His name is Jon Farling, the esteemed owner of L4 Real Estate Investments. Jon has an impressive and diverse background in real estate. From flipping houses to managing rental properties, even building speculative homes, he's done it all. However, his restless spirit drove him to seek a new challenge. In 2019, he ventured into a niche area, one that has reinvigorated his passion for his work - the world of self-storage real estate. Since then, he's become the proud owner of several storage facilities, bringing both his expertise and enjoyment to this unique sector of the industry. HIGHLIGHTS IN THIS EPISODE: 00:00 - Intro 02:10 - Jon’s Background 03:39 - Maven Success 04:47 - Self Storage Market and Getting Started 06:38 - First Deal 08:05 - Leaving Your W2 09:05 - Financing 10:13 - Management and Automation 11:31 - Scale 12:44 - Third Party Management 13:47 - Call Centers 14:25 - Finding Deals 15:31 - Value Add and Portable Units 20:24 - Current Market 23:49 - Mastermind 24:02 - Appraisals 26:30 - Investor Lifestyle 29:11 - Jon Recommends 34:47 - Strategy and Goals 37:36 - Connect With Jon CONNECT WITH OUR GUEST:https://www.l4investing.com/ facebook: https://www.facebook.com/jonathon.farling/ CONNECT WITH OUR HOST: Connect with Sean Graham to discuss self-storage syndication investment opportunities at Maven Equities or to sell your self-storage facility without a broker. https://www.mavenequities.com/ https://www.mavenstorage.com/ http://www.mavensuccess.com/ Linktr.ee/seangraham ---------------------------------------------------------------------------------------------------------------------------- Follow us on social media @the.gentle.art.of.crushing.itListen, like, subscribe, comment: http://thegentleartofcrushingit.com/
What this episode covers
A man who has spent almost two decades in the real estate industry, cultivating experience and knowledge that few can rival. His name is Jon Farling, the esteemed owner of L4 Real Estate Investments. Jon has an impressive and diverse background in real estate. From flipping houses to managing rental properties, even building speculative homes, he's done it all. However, his restless spirit drove him to seek a new challenge. In 2019, he ventured into a niche area, one that has reinvigorated his passion for his work - the world of self-storage real estate. Since then, he's become the proud owner of several storage facilities, bringing both his expertise and enjoyment to this unique sector of the industry. HIGHLIGHTS IN THIS EPISODE: 00:00 - Intro 02:10 - Jon’s Background 03:39 - Maven Success 04:47 - Self Storage Market and Getting Started 06:38 - First Deal 08:05 - Leaving Your W2 09:05 - Financing 10:13 - Management and Automation 11:31 - Scale 12:44 - Third Party Management 13:47 - Call Centers 14:25 - Finding Deals 15:31 - Value Add and Portable Units 20:24 - Current Market 23:49 - Mastermind 24:02 - Appraisals 26:30 - Investor Lifestyle 29:11 - Jon Recommends 34:47 - Strategy and Goals 37:36 - Connect With Jon CONNECT WITH OUR GUEST:https://www.l4investing.com/ facebook: https://www.facebook.com/jonathon.farling/ CONNECT WITH OUR HOST: Connect with Sean Graham to discuss self-storage syndication investment opportunities at Maven Equities or to sell your self-storage facility without a broker. https://www.mavenequities.com/ https://www.mavenstorage.com/ http://www.mavensuccess.com/ Linktr.ee/seangraham ---------------------------------------------------------------------------------------------------------------------------- Follow us on social media @the.gentle.art.of.crushing.itListen, like, subscribe, comment: http://thegentleartofcrushingit.com/
NOW PLAYING
Jon Farling: Two Decades in Real Estate to Self-Storage Success
No transcript for this episode yet
Similar Episodes
Dec 5, 2025 ·50m
Oct 9, 2025 ·33m
Oct 3, 2025 ·40m
Sep 11, 2025 ·31m
Aug 27, 2025 ·39m
Aug 18, 2025 ·54m