Jonna Parker on Why the Industry Needs to Focus on Produce Pounds Not Just Dollars

Circana's vice president of the fresh foods group says the fresh produce industry is poised for a record-breaking dollar growth in 2026, but cautions the industry must move away from a commodity mindset toward data-driven consumer insights.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Jan 22, 2026

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Jonna Parker on Why the Industry Needs to Focus on Produce Pounds Not Just Dollars

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