Jordan Taylor-Bartels And Darren Chat About Data Ethics, AI And Marketing

Jordan Taylor-Bartels is the Managing Director of Magic, an agency using predictive marketing technology to empower brands to make more efficient marketing decisions and the CEO of Conumdrm. a predictive AI platform. Jordan talks about the practical and ethical challenges facing marketers in a post-cookie world and the opportunities for brands to use data to increase engagement and drive growth by being better informed and aligned to their customers' needs, wants and desires. https://www.trinityp3.com/2021/09/data-ethics-ai-marketing/